NEVER FOLLOW

This campaign suggests aspiring young footballers should focus on creating their own path, rather than emulating their heroes.

Agency: Iris
Client: Adidas
Role: Design 
CD: Iain Robson

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BACKED BY MESSI

Ten stars of the future, playing in countries across the world have been ‘BACKED’ by Lionel Messi to wear his boots and to be part of Team Messi.

Team Messi is a global fan movement founded by Adidas to celebrate the Barcelona stars. As part of the ‘BACKED BY MESSI’ campaign, these ten players will update the world on their progress by filming their own content for a series of episodes on the Adidas YouTube channel.

Agency: Iris
Client: Adidas

Role: Design 
Team: John & Amilcar

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Selected Works

THALYSConcept, Art direction & Design

NISSANConcept, Art direction, Design & UX

SAMSUNGArt Direction & Design

MONOPRIXConcept, Art Direction & Design

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